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with the increasing hostility towards Islam and Muslims in the occidental world
after 11th of September events in addition to the escalation of that feeling after
spreading offensive cartoons related to our prophet Mohammad and the calling for
boycott of goods from countries that urge to mock at religious symbols, beliefs
and feelings of Muslims, an idea of an electronic reference has crystallized.
It includes a commercial, industrial and economic guide for the products which
are manufactured in the Islamic countries in order to be an alternative to those
occidental ones manufactured in western countries; because of the position occupied
by Islamic countries in census, area and nature of industry. Really, these industries
may be equal to their counterpart in the western countries. We refer to that statistically
so the number of Muslims in the world is about one and a half billion.
This
electronic guide is not for profit; it is rather to encourage Islamic industries
which are able to play a vital role in international industry through well planned
support and marketing.
We will try to break the stereotype of thinking
that occidental product is always the best via this website. So, there is a plan
to change the minds gradually of the consuming stratum of Muslims in order to
deal more effectively with goods produced in their countries. We can do that through
a pre-arranged strategy. So, at the primary stage, we are going to affect positively
a change in public opinion and influence decision makers after creating the website
according to the international standards and ideal form. That includes the simplicity
of style, richness of data and easy accessibility of the user to any of the needed
information.
The next step is achieving an advertising and marketing campaign
individually and collectively to attract manufacturers and merchants in the Islamic
world to reach an effective form that enables our management and marketing department
to expand advertising campaigns and to target a larger stratum of industrialists.
The management of Made By Muslim has defined four major goals for work
in the website:
" Encouraging public opinion, decision makers
and consumers to consider their countries' industries as an alternative for occidental
products.
" Creating a large database for Islamic companies and
their products.
" Asking exporters and importers in the Islamic
countries to communicate through the website.
" Supporting companies,
bodies and individuals in the Islamic world materially and spiritually and urging
them to continue their scientific and technological researches.
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